What’s your edge? What’s overlooked or underappreciated? What makes you weird?
Abigail Posner is a cultural anthropologist and Director of U. S. Creative Works, Google’s creative think tank for agencies and brands. She teaches us how to question like an anthropologist, connecting the dots and following our curious instincts to more interesting and unique places along the way.
Which of Abigail’s questions is your One Better Question? Let us know at onebetterquestion@nowwhat.com!
One Better Question is a podcast brought to you by Now What. An insights, strategy, and design partner to the world’s most iconic and influential companies.